RSS Feeds allow you to see the latest content of the web site without the need to visit it or subscribe to a newsletter.
When you subscribe to our new properties or news feeds you can save as a shortcut to your favourites bar. The favourites bar will bolden when there is a new feed and once clicked on there will be a drop down list of the latest items with the ones that you have not seen before in bold. You can also view feeds view through a free news reader such as Google Reader or Feed Reader.
Some advantages of RSS feeds:
* RSS reader indicates if you have any unread contents of a web site.
* It provides you with the choice to choose when and when not to look at the RSS feeds
* It doesn’t clog up the your email inbox
* No personal details are needed to sign up to receive RSS feeds
Best wishes,
David Marriott